Here’s how to connect to your Instagram Business account to Grow.

Go ahead and log in to your Grow account and click Add Metric. You will need to authorize your Instagram Business account before you can build a metric.

Since Instagram Business data is accessed through the Facebook API, all you’ll need is the username and password for the Facebook account that’s linked to your Instagram Business account.

Enter your credentials in the boxes, then click the blue Log In button, and you’re good to start building metrics with your Instagram Business data! 

NOTE: if your personal Facebook account is set to stay logged in constantly, the auth window will assume that the account you’re currently logged into is the one you want to authorize. You’ll need to go to Facebook and log out of any other accounts before you can authorize a different one in Grow.

Other questions about Instagram Business? Email us at or chat in on the site.

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