Hubspot empowers your sales and marketing teams with tools to help manage your funnel, from attracting visitors to closing customers. This article will give you an overview of the Hubspot/Grow integration and what you can expect.

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WHAT TO EXPECT
Here are some things you can expect when using the Hubspot integration.

  • Hubspot combines CRM and Marketing into one API. If you want access to endpoints from both “sides,” you’ll need to have both types of accounts in Hubspot. Here is a list of the marketing endpoints you can pull into Grow in addition to the Hubspot CRM endpoints.
  • Contacts in Hubspot have lots of properties. Every lead in Hubspot is marked as a contact, not a lead. If you want to pull in the properties for your Hubspot contacts, use the Get All Contacts endpoint, which will let you select the fields (properties) you want to pull in.
  • Some Hubspot endpoints require admin-level permissions. The reports where this error most frequently pops up are Campaigns, Workflows, and Email Events. You can learn here about what to do if you get a permissions error.
  • Hubspot has strict rate limits. Read more here about what they are and what you can do.
  • Because of Hubspot’s rate limits, getting lots of Hubspot data into Grow can be slow. We recommend using a dataset to bring back your data.
  • Hubspot’s API only gives ID numbers for custom fields. This means that if you want to sort or filter by a specific field, you will likely need a workaround. We recommend using a spreadsheet or table where you can track them.
  • Unix Epoch Dates. Some Hubspot date fields return Unix Epoch timestamps. These can be converted to a more useful date format with the “Table Date Format” option in Grow, or using a simple SQL query. See our help article about Unix Epoch for more information.
  • Some data comes in as cents, not dollars. For the Accounts - Recently Created (30 Days)  report , the annual revenue field pulls data in cents, not dollars (or whatever base currency is being used). 

REPORTS
Below is a list of the endpoints that the Hubspot/Grow integration offers, along with a short description of each.

  • Accounts - ALL: All company accounts, including location details, description, industry, revenue, and contact information, along with other details and custom fields.
  • Accounts - Recently Created (30 Days): All company accounts added within the last 30 days, including location details, description, industry, revenue, and contact information, along with other details and custom fields.
  • Blogs: All unique blogging sites, including URL, page settings, created and deleted dates, subscription lists, and social accounts data, among other details.
  • Blog Posts: All blog posts, including URL, page type, author details, created an updated dates, keywords, publish dates, among other details.
  • Get All Contacts: All contact information with optionally selected custom contact fields, including name, visitor ID, date added, company name, and additional custom fields.
  • Get Contacts 30 Days: All contacts created within the last 30 days, including added date, name, created and modified dates, company, and email, along with other details.
  • Campaigns: All Hubspot marketing campaigns, including campaign ID, app ID, app name, and group ID.
  • Deals - ALL: All deals, including deal ID and name, created and close dates, pipeline, source, campaign type, closed reasons, and description, along with other details and custom fields.
  • Deals - Recently Created (30 days): All deals created within the last 30 days, including deal ID and name, created and close dates, pipeline, source, campaign type, closed reasons, and description, along with other details and custom fields.
  • Deals - Recently Modified (30 days): All deals with details modified within the last 30 days, including deal ID and name, created and close dates, pipeline, source, campaign type, closed reasons, and description, along with other details and custom fields.
  • Email Subscriptions Timeline: All subscription changes, including source, subscription ID, change type, caused by event, created date, among other details.
  • Events: All events within the selected date range, including type, event date, category, state, name, description, and owner, among other details.
  • Keywords: All keywords including keyword name, visits, contacts, leads, created date, among other details.
  • Leads: All leads, including name, company, email, created and modified dates, and status, among other details.
  • Lists: All lists in the account, including list name; size; created, size, and state change dates; type; processing state; and internal information; among other details.
  • List of Contacts: List of all contacts associated with the specified list ID, including name, last modified date, company, among other details.
  • Workflows: All workflows, including name, workflow ID, type, enabled, inserted date, updated date, contact list ID, enrolled counts, active counts, etc.
  • Email Events: All email events within the selected date range, including event ID, email type, email campaign ID, name, status, and location, among other details.
  • Engagements - ALL: All engagements recorded within the selected date range, including engagement ID, active, created and updated dates, created by, modified by, type, contacts, companies, and deals, among other details.
  • Engagements - Associated: All engagements filtered by associations with deals or companies, including active, created and updated dates, type, contacts, companies, and deals, among other details.

Questions about the Hubspot/Grow integration? Email us at support@grow.com or chat in on the site.

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