Grow allows you to pull in Mixpanel data. You need 3 pieces of information to connect Grow to your Mixpanel account.

  1. Connection Nickname (you pick this, whatever you want)
  2. Token
  3. API Key
  4. API Secret

You can pick the nickname, the other 3 pieces of info are in your Mixpanel account.

You can find all of your API credentials by clicking your name at the top right of the UI > Account > Projects. There, you'll find your token, API secret and API key:

  1. Click your name in the upper righthand corner of your Mixpanel project.
  2. Select Account from the dropdown
  3. Click Projects.
  4. Token, API Key and API Secret should all be visible

More info on Mixpanels site here -> https://mixpanel.com/help/questions/articles/how-do-i-reset-my-project-key-secret-or-token

This Mixpanel article explains the difference between the 3. What is the difference between my token, key and secret?

Why does Grow need the project token anyway? Mixpanel users can have multiple projects. Each project has its own unique routing number, which is called a project token. Whenever you want to pull data from a specific project, you'll need to specify the project token. More info here.

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