Shopify is a cloud-based, multichannel commerce platform designed for small and medium-sized businesses. You can use Shopify to manage stores across multiple sales channels, including web, mobile, social media, and brick-and-mortar locations. The Grow/Shopify integration helps you visualize all of your data separately or combined, making it easy to monitor and expand your business.
Shopify is on the Grow Data Warehouse, which we highly recommend you use. Here is the link to the Data Warehouse Help Article.
We pull in all the main tables from the Shopify API.
These tables include:
- Price rules
These 7 Shopify API tables power 23 Derived Tables which are available in Grow.
How to Connect
Before you get started you will need to obtain your Shopify store domain.
Here are the steps to connect your Shopify account to Grow:
- Click on the Data tab at the top left of the global navigation. Then click on "Connections" in the Data Library section.
- Click on the blue "Connect" button and search for Shopify and click on the logo.
- Go ahead and enter your store’s domain name and press submit.
- If you are not currently signed in to your Shopify account, you will be asked to enter your username/email and password to complete the connection.
And that's it! You are good to go.
Building a Metric
To help get you started in using Shopify, here's a quick tutorial for building a metric that measures the number of orders by state.
Here is a list of the reports you can pull in from Shopify Direct Query, along with a short description of each report. All Shopify reports include a "Multiple Auths" version that can be used to pull data for multiple shops simultaneously.
- Abandoned Checkouts: All order sessions abandoned mid-checkout within the selected date range, including ID, token, cart token, email, date, referring site, source details, price, discount, subtotal, taxes included, total line items price, total, tax, weight, billing and shipping information, etc.
- Customers: All customers, including orders count, state, total amount spent, multipass identifier, and tags.
- Items Sold: A list of all items purchased, including item name and ID, order name and ID, order date, shop name, quantity, price, weight, SKU, vendor, fulfillment status, etc.
- Orders: All processed orders matching the selected date range, including date created, date closed, gateway, total price, subtotal, weight details, currency type, tax details, order status, cancel reason, cancel date, customer info, discount codes, financial status, fulfillment information, etc.
- Refunds: All refunds, including refund ID, created date, processed date, refund line items, transactions, restock, notes, user ID, etc.
- Product List: A list of all products published to the shop inventory, including product name and ID, created date, images, options, product type, tags, variants, inventory quantity, price, restock information, vendor, etc.
- Shops Timezone: Details for the selected shop(s), including location, time zone, UTC Offset, etc.
Shopify API Docs
You shouldn't have to look at these docs very often.
FAQs + Tips and Tricks
What does the (Report Name) - Multiple Auth’s mean?
These reports allow you to combine information from multiple businesses into one metric easily. When you select this endpoint you will have an additionally option to select which stores you would like to include before you pull the data into Grow.
Data Accuracy and ShopifyQL
Because of some differences between the Shopify Admin API and Shopify's internal sales reports, Grow reports often show slight differences in amounts when compared to your internal reports in your Shopify account. This does not mean that data in Grow is incorrect, simply that the internal logic that is applied to generate the numbers seen in Shopify is removed. Many clients create their own logic and view the numbers the way they want to view them while others have found success in recreating the same logic.
I'm trying to pull in data going back several months, but it's not working or it's taking a long time.
We are beta testing a new feature called Grow Storage to allow you to create a database of your historical data that you can use to quickly pull more than 30 days of data. Contact your Grow BI Consultant for more information.
When pulling from Shopify, it's important to only pull one report at a time. If you try to pull two different reports at the same time, it can overload the connection to Shopify and cause the app to freeze. You'll need to wait for the first report to finish loading before you click connect on the next one.
The time zones used by Shopify to separate days and months of data are specific to the time zone of the shop you're pulling data for. The Grow app uses Coordinated Universal Time (UTC) for its in-app transforms, so the data may look different in Grow. We've included the Shops Timezone report to make it easier to offset your local time to UTC and make sure your dates are grouping correctly.